Posts Tagged ‘Party’

It’s game on for the 46th Super Bowl on February 5, 2012. Kickoff time for New England Patriots vs. New York Giants is 6:30 est/5:30 cst on NBC.

For party planners with guests rooting for opposing teams, this is a lucky year. The Patriots and Giants have similar patriotic team colors, so an Americana candy color scheme works for either side of the fence.

To help you create a sweet dessert table, use our Super Bowl XLVI Candy Color Palette below. (Click on the photo collage to see our entire Patriotic candy collection):

Super Bowl Party Sweets (from right, clockwise): New York Giants Cake Pan, New England Patriots Cake Pan, Silver Milk Chocolate Foil Balls, Red Milk Chocolate Foil Stars, Blue Milk Chocolate Foil Stars, Patriotic Gummy Bears, Blue Jordan Almonds, Red Sixlets, White M&M’s, Cherry Fruit Sours, Blueberry Candy Stick, Peppermint Candy Stick, Very Cherry, Coconut, and Blueberry Jelly Belly Beans, and Silver Candy Pearls.

During the game, let your guests mix up their own munchies by offering up red, white, blue, and silver treat boxes with ribbon handles (click on photos below to see all colors available):


Are you planning a Super Bowl party with a candy buffet, dessert table, or candy favors? Send us photos at info@candy.com! We’d love to see your work.

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Nancy Pfeifer, party planner and owner of the etsy party supplies shop A to Zebra Celebrations, had a light-bulb moment after several customers inquired about where they could sell their used party supplies as well as buy the A to Zebra supplies that Nancy handcrafts and uses for her own parties.

That aha moment came this past spring, and on September 1, 2011, MyPartyIsOver.com was born.

I caught up with Nancy to see how her brilliant new e-baby is faring and what has transpired since her official launch. Read on …

Candy.com: In a nutshell, what is MyPartyIsOver.com?

Nancy: It’s a marketplace for customers to buy and sell new and used party decorations, props, etc.

Candy.com: What motivated you to launch MyPartyIsOver.com?

Nancy: I opened my A to Zebra Celebrations etsy shop back in October 2009. All of my items are handmade and designed by me.  My customers constantly ask if I can sell whatever I used on my daughters’ parties.  Some people have also inquired about where to sell their leftover party decorations after their party is over.  I researched for a place to do this, but found nothing.  I found a few wedding resale sites, but nothing for all parties.

Candy.com: What’s been your biggest surprise so far since launching MyPartyIsOver.com?

Nancy: The traffic to the site in addition to how quickly things have sold.  The site launched on September 1, 2011, and became popular right away. The Facebook page reached 1,000 fans in the first month. I have had over 30 countries visit the site in the last four weeks. The feedback from fans has been extremely positive. I am pleased how well things are going.

Candy.com In addition to used party products, will you accept new, overstock items?

Nancy: Anybody can sell new or used products as long as they are party-related.

Candy.com: Are there any party items you won’t list on your site (i.e. perishables)?

Nancy: No damaged or stained items.  No pornographic materials.  Candy and related party food items are permissible.

Candy.com: I understand that your registration is free, but there is a small fee to place a listing. How much is it?

Nancy: The listing fee is $0.75 cents per item, per month. No percentage taken from a sale. Upgrading a listing to the homepage is $0.95 cents per item, per month.

Candy.com: What are your pricing guidelines?

Nancy: My suggestion is to sell your items on the low end if you really want them out of your closet. People that visit my site want to shop a great bargain. If you over-price your items, they will not sell. You must also consider the shipping costs and how this can be a turn off to the buyer.

My rule of thumb is …

New items: 25-30% off the retail price
Used items: 50-60% off the retail price

Candy.com: What are the benefits of using your site vs. ebay or Craigslist to list gently used products?

Nancy: One of the benefits to use my website is that I don’t charge a percentage of sales like ebay does. Another advantage is that I am getting thousands of visitors every day. My visitors are strictly looking for party items, so you have a better chance at selling them quick.  Craigslist is free and popular for selling household items, but not party-related items.

Candy.com: So far, what type or category of items seem to be selling best?

Nancy: Party banners are selling the most in addition to party decor such as centerpieces, candle holders, vases, favors, etc.

Candy.com: Has it been difficult finding party throwers to list their used products?

Nancy: Yes, it has been difficult. Social media and marketing like Facebook and Twitter are very helpful, but they are a full-time job. I am trying to manage this website and my A to Zebra Celebrations shop while also doing my own marketing. These things are in addition to being a housewife and stay-at-home mother of two beautiful girls. It’s a challenge.

Candy.com: Your site is so well organized and easy to use! How long did it take from start to finish to get it launched?

Nancy: My idea to create this website was back in April. I knew I wanted something trendy, fun, and easy to navigate. I did my research and hired someone to start creating the site in May. I wanted the launch date to be September 1, 2011, so we made it happen in six months. There are still some changes and improvements I hope to get done in 2012. However, I will be offering advertising spots in the next couple of weeks.

Congrats Nancy! For more information, visit:

MyPartyIsOver.com
Facebook/MyPartyIsOver
Twitter/MyPartyIsOver

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in Business, Candy, Candy Buffets, News, Trends

30 Jul

Happy Birthday Candy.com! 0

This month marks Candy.com’s second year online. Oh, what a ride it’s been!

In two years, Candy.com has sold more than 1 million pounds of candy, appeared on “The Martha Stewart Show” in February 2011 (Valentine’s Day segment) and May 2011 (Wedding Shower segment), as well as several other publications, has a supportive Facebook and Twitter following, and has been lucky enough to be able to help thousands of brides, party planners, parents, and candy lovers create memorable candy buffets, dessert tables, party favors, and candy crafts. Woo hoo!

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Fun fact:
If you lined up each Bonomo Turkish Taffy bar sold to date at Candy.com end-to-end, it would almost reach the top of Mount Kilimanjaro. That’s some serious taffy eating!
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Working at Candy.com is as fun as it sounds, too. The Candy.com team is dreamy. I wish everyone could work with positive, energetic people like this. It’s hard not to gush.

So, many thanks for your candy business over these last two wonderful years. It is much appreciated. In celebration of our birthday and our great customers, please take 10% off your entire order this weekend with webcode gift10. (Offer ends Sunday, July 31, 2011 at 11:59 p.m. est.)

And now, it’s time for cake … and M&M’s.

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in Business, Candy, News

Gulp. Right after Thanksgiving dinner at my house, I’m going to let all of the junior guests create gingerbread cottages.

I say “cottages” because I’m going to hot glue graham crackers together ahead of time, and if you’ve ever done it, it’s easiest to keep the structure modest: four short walls and one roof. Besides, McMansions are so 2002.

I’ve got green, white, and chocolate frosting at the ready along with Dots, Twizzlers, mini candy canes, holiday M&M’s, Skittles, Hershey Candy Kane Kisses, mini marshmallows, sprinkles, Peeps snowman, and Peeps Christmas trees.

Am I missing any items you’ve found successful in the construction/decoration of gingerbread houses?

I think I may need Tootsie Roll Midgees and cherry fruit rolls for campfires outside each cottage.

I plan on a follow-up blog post to show you the finished products, let you know which candies worked best for the build outs, and any interesting home decor/exterior items the kids dreamed up during construction.

In the meantime, please do send me any tips for creating killer gingerbread houses. I’m all ears!

(Speaking of tips, I recently came across the book No Bake Gingerbread Houses for Kids, which has some great examples of gingerbread houses constructed out of graham crackers, cookies, ice cream cones, and waffle bowls. Another good resource is Martha Stewart’s photo gallery of no-bake gingerbread houses and cookie cottages.)

Happy Thanksgiving to you and your family!

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