Posts Tagged ‘Marshmallow’


Summer officially kicks off on June 20, and we’re ready to party … with candy (of course)! Fresh from the Sweets & Snacks EXPO in Chicago, our candy buyer, Rita Cummings, shares 4 hot candy trends with serious staying sticking power.


1. Colored Marshmallows


The classic white marshmallows we’ve always sandwiched between two graham crackers and a Hershey’s Bar, now come in a rainbow of colors.

Single-color marshmallows (a.k.a. pure fluff ) are ideal for candy buffets because they look beautiful in a glass apothecary jar and work well with other candies. They’re also fun to roast around a campfire. What 10-year-old (or 40-something) wouldn’t want a blue, pink, green, or yellow S’more?

Shake up things up s’more by swapping out the classic Hershey Bar with a Reese’s Peanut Butter Cup, Rolos, Cookies ‘n Cream Bar, or Ghirardelli Squares. Or make Rice Krispie Treats with pink marshmallows and sprinkle on hot pink and green M&M’s. It’s summer. Have fun. Go color crazy!


2. Unique Candy Toppings for Ice Cream


Sure, hot fudge sundaes will always be cool, but a DIY ice cream sundae bar with unique toppings like Mini Gummy Bears, Petite Pastel Nonpareils, Penguin Gummies,  Mini Sugared Cupcake Gummies, Single-Color Sixlets and Pearls  … that’s hot!


3. Cherry-Flavored Candy


If you’re a cherry lover, this could be your best summer ever. Candy & Snack TODAY magazine’s May/June 2012 story, Capitalizing on Cherry Candy, details continued consumer interest in cherry-flavored candy. In the story, Jelly Belly’s John Pola, vice president of specialty sales, sums it best, “People are attracted to red. It doesn’t matter what mix you have; the reds always go first, and in many instances that red is cherry.” Amen.


4. Still Sizzling: Salt Water Taffy

Salt Water TaffyBased on soaring Salt Water Taffy sales at Candy.com and its use in candy buffets, this is one candy category that’s going to have another great summer. And, it’s not just Vanilla, Chocolate, and Strawberry taffy getting all the attention. Exotic flavors like Huckleberry, Pomegranate, and Oranges & Creme are winning at checkout with event planners, brides, and traditional consumers planning warm-weather parties. Salt Water Taffy is one of those candies that transcends age, comes in a bazillion colors and flavors, holds up in warm weather, and isn’t expensive. For party planners, this is what dreams are made of.

p.s. - Today, May 23, is National Taffy Day! Let the chew fest begin …


 


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in Candy, Marshmallow, Taffy, Trade Shows, Trends

Day one at the 2011 Sweets & Snacks EXPO, and the show floor reflected the state of the confectionery industry—still booming.

According to the National Confectioners Association, the confectionery industry posted a 3.6% gain in 2010, and in the 52 weeks ending April 17, 2011, the highest performing major confectionery segments based on unit sales were:

Single Chocolate Bars +8.5%
Seasonal Christmas Chocolate +7.2%
Snack Size Chocolate Bars +6.4%
Hard Candy Pkg/Rolls +4.4%
Chewy Candy +3.6%
Licorice +3.6%
Sugarless Gum +2.2%

Source: SymphonyIRI Group

All of these categories were well-represented on the show floor today. Here are a few that winked at me:

Candy Corn Jelly Beans and Mint Chocolate Dips
Jelly Belly, Booth 831

It was just a matter of time before Jelly Belly would take cues from its classic Candy Corn and create a Candy Corn-flavored jelly bean. Officially available in June, Jelly Belly’s Candy Corn jelly beans have a buttery taste with a hint of vanilla. The new beans will be available year round and come in 10-pound bulk cases and 9-ounce packages.

Also new from Jelly Belly are Mint Chocolate Dips. The Mint Chocolate Dips are a new flavor in Jelly Belly’s chocolate-dipped jelly bean collection. These beans are good, too! What I didn’t realize until today is that Jelly Belly chocolate-dipped beans don’t have the typical jelly bean sugar shell; the chocolate layer is the shell.  I also learned from Jelly Belly’s director of communications, Tomi Holt, that the Chocolate Dips are slightly less caloric than regular Jelly Belly jelly beans (3.7 vs. 4 calories per bean). While writing this post, I polished off two mini bags of Very Cherry Dips and don’t feel one bit guilty.

Hard Candy Shot Glasses
Melville Candy Company, Booth 2002
Gummy shot glasses created some good buzz last year. This year, it’s hard candy shot glasses.

The family-owned Melville Candy Company has created seasonal and everyday sets of hard candy shot glasses. I like the swirled variety above—perfect for when “Bridesmaids” and “Hangover 2” come out on DVD. Also new from Melville are lava lamp-shaped lollipops. I took a photo of these today, but since I am a rotten photographer, I’ll leave them up to your imagination. Based on buyer reaction in Melville’s booth, I will say that candy shot glasses and lava lamp pops have serious legs.

Chocolate Krispy Treats
Forbidden Sweets, Booth 2463

This booth was mobbed today. And, I know why. The company’s “Chocolate Krispy Treats” on a stick are creative, adorable, and come in zillions of designs, shapes, and colors. They taste good, too, and have a six-month shelf life.

One of the Forbidden Sweets‘ owners told me that the Peanuts Gallery collection (above, left), was created for and is carried by Hallmark stores. Take a look at the crisped food collection (above right) all on sticks. Love the mushroom and pickle.

Each treat is packed on a sturdy sucker stick in a clear cello bag and measures about 4 inches in diameter. The treats ship 8 per case.

Sugar-Free Glee
Verve, inc., Booth 1456

It’s happened. Verve, inc., the makers of Glee Gum, ventured into sugar-free and now have two products in the category: Lemon Lime and Refresh Mint gum.

Both products are sweetened with 100% xylitol, a sugar alcohol extracted from birch tree bark.

Sugar-Free Glee, like the rest of the Glee Gum line, is all-natural and made without artificial coloring, flavoring, sweeteners or preservatives.

The chewy texture comes from chicle, a tree sap harvested sustainably to help conserve the rainforest. Sugar-Free Glee is also gluten-free, soy-free, corn-free, and GMO-free. Packaged in recycled cardboard rather than blister packs, each box contains 15 pieces of gum.

Chocolate Squares for Zzzz’s
Slumberland Snacks, Booth 1876
The Upstate Dream Institute in Ithaca, NY, came to the Sweets & Snacks EXPO with “Slumberland Snacks Chocolatey Sleep Squares: The bedtime delight that helps you sleep through the night.”

I kid you not. (Full disclosure, I have yet to try these nighty-night squares for fear of nodding off in the middle of the trade show floor, but they are intriguing. Additional disclosure: Sleep Squares actually launched at the 2010 Natural Products Expo East Show in Boston, but they’re new to me, so I’m plopping them in this post.)

According to Slumberland Snack’s Web site, the sleep mechanisms in these squares are “Traditional herbs: Blue Vervain, Passionflower Extract, L-Theanine, Hops Extract Brain Fuels: L-5-HTP, Choline L-Bitartate, and Melatonin.”

If I have the guts to try these tomorrow—day 2 of the show—I’ll let you know how I fare. ?The product is currently available in two sizes: a 7 count (one week’s supply) and a 30 count (one month’s supply), and comes in three flavors: Original, Raspberry, and Orange.

Zanies Marshmallow Candy
Spangler Candy Company, Booth 1937

This Christmas, the Spangler Candy Company is introducing its newest marshmallow product, Zanies Wacky Marshmallow Candy. The packaging is vibrant and fun, and I think kids will dig it. Mine did when I showed them the image.

Zanies feature four Christmas-shaped marshmallow characters; Oliver Orange – an ornament, Gretchen Grape – a Christmas star, Sarah Strawberry – a stocking, and Adam Apple – a Christmas tree. Ideal for stockings and secret Santa gifts, kids can collect all four character ornament cut-outs featured on the back of each display carton.

Each 2.5-ounce pack contains 10 Zanies marshmallows.

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